June 24, 2017

Archives for November 2012

CITP Call for Fellows, Postdocs, and Visiting Professors for Fall 2013

The Center for Information Technology Policy (citp.princeton.edu) is an interdisciplinary research center at Princeton that sits at the crossroads of engineering, the social sciences, law, and policy.

CITP seeks Fellowship and Postdoc applicants for the 2012-2013 school year from academia, industry, government, and civil society. These are one year appointments — usually from July 1st to June 30th. Applicants may be appointed as a Visiting Fellow, Visiting Researcher, or Postdoctoral Research Associate.

CITP also seeks candidates for a new Visiting Professor position starting in Fall 2013. Applicants must be currently appointed faculty members at an academic institution. Individuals may apply for a one or two year appointment, based on their individual circumstances and availability.

Our application process is open from November 12 through January 1st.

For details on the Fellowship and Postdoc applications:
https://citp.princeton.edu/about/join/fellowship-application/

For details on the Visiting Professor application:
https://citp.princeton.edu/about/join/visiting-professor-application/

Smart Campaigns, Meet Smart Voters

Zeynep pointed to her New York Times op-ed, “Beware the Smart Campaign,” about political campaigns collecting and exploiting detailed information about individual voters. Given the emerging conventional wisdom that the Obama campaign’s technological superiority played an important role in the President’s re-election, we should expect more aggressive attempts to micro-target voters by both parties in future election cycles. Let’s talk about how voters might respond.
[Read more…]

My NYT Op-Ed: "Beware the Smart Campaign"

I just published a new opinion piece in the New York Times, entitled “Beware the Smart Campaign”. I react to the Obama campaign’s successful use of highly quantitative voter targeting that is inspired by “big data” commercial marketing techniques and implemented through state-of-the-art social science knowledge and randomized field experiments.  In the op-ed, I wonder whether the “persuasion score” strategy championed by Jim Messina, Obama’s campaign manager, is on balance good for democracy in the long run.

Mr. Messina is understandably proud of his team, which included an unprecedented number of data analysts and social scientists. As a social scientist and a former computer programmer, I enjoy the recognition my kind are getting. But I am nervous about what these powerful tools may mean for the health of our democracy, especially since we know so little about it all.

For all the bragging on the winning side — and an explicit coveting of these methods on the losing side — there are many unanswered questions. What data, exactly, do campaigns have on voters? How exactly do they use it? What rights, if any, do voters have over this data, which may detail their online browsing habits, consumer purchases and social media footprints?

You can read the full article here.

The argument in an op-ed is necessarily concise and leaves out much of the nuance but I think this is an important question facing democracies.  The key to my argument is that big data analytics + better social science isn’t just the same old, same old but poses novel threats to healthy public discourse.  I welcome feedback and comments as we are just starting to grapple with these new developments!