April 26, 2019

First Principles for Fostering Civic Engagement via Digital Technologies #2 and #3: Keep it Simple and Leverage Entrepreneurial Intermediaries

In my previous blog post, I set out the first of ten principles that local governments and communities should look to as they evaluate whether their community is using digital technology effectively to promote civic engagement and solve local problems. Today, I’m setting forth my second and third principles, “Simplicity – Bang for the Buck” and “Digital Intermediaries.” I have chosen to present these two principles together because they are linked thematically.

In almost every community, people are seeking information on public safety, jobs, education, transportation and healthcare. My second principle, “Simplicity – Bang for the Buck” suggests that governments, when determining which problems they can solve through an investment in digital technology, should look to improving government processes related to these core issues. My third principle acknowledges the reality that government itself cannot alone provide all of the information residents are seeking. Therefore, in a community which is engaged digitally, “Digital Intermediaries” – entrepreneurs, including journalists, who are a trusted source for providing local or hyper-local information to residents – will develop Internet and mobile broadband-based businesses providing people with information on these important topics.

Principle #2: “Simplicity – Bang for the Buck”
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First Principles for Fostering Civic Engagement via Digital Technologies: #1 Know Your Community

Over the first few months of my Fellowship at CITP, I have had the pleasure of meeting with a number of people from academia, non-profits, for-profit companies and government to discuss the role of digital technologies in fostering civic engagement.  In a series of blog posts, I plan to set out ten principles that local governments and communities should look to as they evaluate whether their community is using digital technology effectively to promote civic engagement and solve local problems.  Because I do not think that my work developing these principles is complete, I hope to use this forum as a way to offer ideas for further exploration.  Feedback is welcome!

Principle #1: Know Your Community
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"What we've got here is failure to communicate"

Since the historic snow storm, “Nemo,” deposited a NOAA-certified 40 inches of snow on my hometown of Hamden, CT, I have been watching from afar to see how the town and its citizens are using a combination of digital technology, the traditional telecommunications network, and mass media to communicate in the aftermath of the storm. While I have been lucky enough not to have been directly affected by the historic storm, my senior citizen parents have been inside their house waiting for a snow plow to come for approximately five days. Since they are healthy and have food and heat, I have the luxury of writing about the use of communications technology by Hamden’s government during this weather emergency. The purpose of this post is not to pile onto an already overwhelmed town government, but to highlight fairly easily achievable improvements that Hamden’s government could make in its emergency communications that will make residents of the town safer the next time an emergency occurs.

On Friday morning, I woke up and heard the Mayor of Hamden, Scott Jackson, on CNN stating about the storm, “It’s a Disaster.” I was impressed to hear the Mayor of my approximately 60,000 person hometown with a national and international forum to talk about the weather emergency and recovery efforts. I figured this was only the first step in the process of informing town residents about what they could expect over the next few days. However, based on reviewing “The Town of Hamden, Connecticut” Facebook page, e-mails sent from the Mayor’s Office, the Mayor’s Twitter feed, and having conversations with my parents, there are three specific areas where the town could have communicated more effectively during this weather emergency. These failures of communication sell short the heroic work of the people working around the clock to plow the streets and respond to emergencies.
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