February 25, 2024

My NYT Op-Ed: "Beware the Smart Campaign"

I just published a new opinion piece in the New York Times, entitled “Beware the Smart Campaign”. I react to the Obama campaign’s successful use of highly quantitative voter targeting that is inspired by “big data” commercial marketing techniques and implemented through state-of-the-art social science knowledge and randomized field experiments.  In the op-ed, I wonder […]

If Reddit Really Regrets "Not Taking Stronger Action Sooner", What Will It Do in the Future?

[Editors note: The New York Times weighed in with “When the Web’s Chaos Takes an Ugly Turn“, which includes several quotes from Tufekci.] Reddit may be the most important Internet forum that you have never heard of. It has more than a billion page-views a month, originates many Internet memes, brilliantly exposes hoaxes, hosts commentary […]

Introducing Myself: Technology, Society, and Public Policy

I’m a fellow at the Center for Information Technology Policy at Princeton this year. My first months here have already been amazing. I’m pleased to be joining this blog as well! My conceptual toolkit and my method comes mostly from sociology, but I’m also a former computer programmer. That means that I feel welcome in […]